Meat & Livestock Australia has launched its summer lamb campaign weeks later than its usual widely anticipated pre-Australia Day promotion launch, prompting criticism it has “missed the mark” for holiday sales…Read More
McDonald’s Australia has joined the list of chains offering plant based burgers in Australia with the nation-wide launch of its new “McVeggie” burger on Wednesday…Read More
Beef Central, 16/01/2020A recent partnership between Meat & Livestock Australia (MLA) and national café chain, The Coffee Club, has resulted in Australian beef taking centre stage in a reinvention of the Australian classic, the steak sandwich…Read More
James Nason, 13/04/2018
How will the arrival of e-commerce colossus Amazon affect the way red meat is sold in Australia?..Read More
James Nason, 12/12/2017
Figures hidden within an ABARES report released last year revealed a notable trend in Australian meat consumption patterns that passed by largely without notice…Read More
James Nason, 20/04/2017
Sausage Kings National winners in photos
The humble sausage took centre stage in Hobart on Saturday night as independent butchers from across Australia gathered for the national finals of the ever-popular National Sausage Kings competition, convened by the Australian Meat Industry Council. Here are the winners and place-getters in pictures.
..Read More
Australia’s love of meat pies shows no signs of abating, according to the latest findings from Roy Morgan Research…Read More
Beef Central, 10/02/2017It’s not hard to find samples of Wagyu beef in better quality retail outlets today, but what sets Kobe’s Gourmet Butchery apart is that more than 30pc of its entire meat turnover is Wagyu beef.
..Read More
National supermarket retailer Woolworths has announced a series of strategic business and marketing moves including plans to capitalise on consumers’ growing demand for online shopping…Read More
Jon Condon, 02/11/2011MLA has launched its latest beef marketing campaign to get BBQs firing through the summer season, featuring several marketing firsts…Read More
Beef Central, 24/10/2011Burger wars between the major food service players Hungry Jack’s and McDonald’s took another tactical turn yesterday when Hungry Jack’s launched its latest marketing weapon, a burger containing a Certified Organic beef pattie…Read More
Jon Condon, 18/10/2011A new campaign designed to re-introduce Australian consumers to the MSA tenderness guarantee scheme is likely to kick-off through retail butchers Australia-wide on or around November 1.
..Read More