Beef, bling and bowties on show at Women in Lot Feeding Ball + PICS

Beef Central, 25/08/2021

Elliott and Sarah Scarffe, Elders Dalby

THE Beef Bling and Bowtie Ball sponsored by Protein Production Vets and hosted by Women of Lot Feeding (WOLF) has become a popular annual event for people passionate about the feedlot industry.

Jules and Jerry O Sullivan AACo

On Saturday night 270 people swapped their work gear for bling and gather at Toowoomba’s Clifford Park Grand Atrium, where the third race of the twilight meeting was aptly titled
the “Women of Lot Feeding handicap”.

Lucy Breen, Daniel Hancock, Sandalwood Feedlot

Keynote speakers for the night were Molly, Jemima and Matilda Penfold from the Four Daughters beef brand, who spoke of their unique business model with their paddock to plate family-owned enterprise supplying premium beef to China and their domestic market of Pink Boxes.

Kylie & Darryl Belford, Tracy & Tony Fitzerald Whyalla Feedlot

Justin Harrison, Managing Director of First Ag Capital was the Master of Ceremonies for the evening, while Brendan Kelly from Kellco put his auctioneering skills to great use to raise money for the Beef Up charity auction.

Jessica Clark, Marshall Arnold, Mort and Co

Boxes of premium beef were donated by Stockyard Beef, Mort and Co, Oakey Beef Export, Australian Agricultural Company, Kilcoy Global Foods which raised $7700 for the Leukemia Foundation, Royal Flying Doctors, Beyond Blue, Channel Country Ladies Day and Epilepsy Qld.

Ben and Angela McNamee, Lemontree Feedlot.

Women of Lot Feeding (WOLF) thanked the many suppoters of the event including partners Protein Production Vets and sponsors Phibro, Austasia Animal Products, Camm Agricultural Group, Elders Dalby, GrainCorp, Rotomix, Feed Central, eLynx, Bovine Dynamics, Lallemand, Performance Feeds, Allflex, Integrated Animal Production, Auction Plus, Pakaderinga Feedlot, Metal Corp and Ztags.

Philip and Imke Quast Integrated Animal Production

The annual ball provided the backdrop to create a great opportunity for people to network, catch up with old friends and make new ones. The band “Preserve the Moose” provided the fantastic entertainment on the night.

Merlom amd Helen Hernandez, Stockyard Beef

“Beef Bling and Bowties is hard work behind the scenes, but it is worth it when you see everyone thoroughly enjoying the evening and building their networks within the industry,” WOLF President – Amanda Moohen said.

Rohan Pradden, Maree Glasby, Kate Power, Kilcoy Global Foods

Women of Lot Feeding was formed to provide support, and networking opportunities for women working in feedlots and associated industries. For more information visit the Facebook page here.

Jessica Scott, Bec Donnelly, Melanie Nolan, Roma Feedlot


Sam Platts, Melissa and Matt George Bovine Dynamics.


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  1. Sarah Cameron, 26/08/2021

    What a great event – well done WOLF

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