DESPITE global challenges and tariff-related market instability, beef producers remain confident according to the latest Beef Producer Intentions Survey released by Meat & Livestock Australia.
The April edition of the 2025 survey, of 3116 grassfed beef producers across Australia provides a comprehensive snapshot of herd demographics, producer sentiment, breeding and sales intentions as well as market dynamics.
Producer sentiment nationally has strengthened with a net sentiment score of +53, up from +47 in November 2024.
Northern producers reported the highest confidence at +65, while stronger seasonal conditions in Western Australia resulted in a significant rebound in sentiment, rising to +14 from -25 a year earlier.
When producers were surveyed about herd intentions, 26 percent of producers plan to increase their herd size over the next 12 months, while 56pc intend to maintain current levels. Only 19pc expect to reduce herd size.
According to MLA’s Market Information Manager, Stephen Bignell, these figures are consistent with the previous survey and reflect a stable outlook across both northern and southern production systems.
“These intentions reflect a cautious but optimistic approach by producers. But with the majority maintaining herd size that suggests confidence in current market conditions” Mr Bignell said.
The April 2025 survey was conducted during a period of mixed seasonal and market conditions.
At that time, northern Australia experienced significant rainfall and flooding, which limited survey participation in central and southwestern Queensland but improved pasture conditions and market optimism in other areas.
In contrast, southern Australia continued to face dry and drought conditions, influencing breeding and sales strategies.
Global market dynamics also played a role in shaping producer sentiment. Increased demand from China, ongoing herd rebuilding in the United States, and evolving tariff arrangements contributed to both optimism and uncertainty.
Producers cited improving prices, stronger seasonal conditions, and better market access as key reasons for a more positive outlook.
However, many were concerned about geopolitical instability, rising input costs, and regulatory pressures.
Sales activity remains robust, with producers reporting a total of 4.82 million head sold or expected to be sold in the first half of 2025.
Sales were evenly split between the first and second quarters, with southern producers reporting slightly higher sales in the first quarter due to earlier seasonal turn-off due to the dry conditions,” Mr Bignell said.
“In contrast, northern producers have benefitted from improved pasture conditions following significant rainfall, allowing them to hold stock longer and plan for increased sales in the second quarter.”
To view the full results please visit: Beef Producers Intentions Survey April 2025
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