Elders to buy rural wholesaler AIRR

Beef Central, 15/07/2019

Elders managing director and CEO Mark Allison.

AS the takeover of Ruralco by Landmark-owner Nutrien moves toward creating a rural merchandise retailing and wholesaling behemoth in Australia, Elders Limited has announced an acquisition move that will extend its own competitive footprint beyond rural retailing and into wholesaling as well.

Elders has announced a $187 million cash and scrip offer to acquire Australian Independent Rural Retailers (AIRR), a wholesale buying and marketing group for independent rural merchandise established in 2006.

From a national network of eight leased warehouses the AIRR network supplies approximately 240 independent rural retail stores across Australia and 100 Tuckers Pet and Produce stores.

Its network of members includes names such as McGregor Gourlay, Acres Rural Supplies, BA Moses Pty Ltd, Corcoran Parker, Cox Rural, Norco Co-Operative Ltd, Quality Rural among many others – see full list of member stores on the AIRR website here

AIRR also owns and operates 5 retail locations in Victoria. It provides its customers access to more than 6000 products (SKUs) from more than 650 suppliers, including AIRR’s two private label ranges: “Apparent”, a range of agricultural chemicals and “Independents Own”, a range of animal health, feed and general merchandise products.

Following the announcement of a trading halt on Elders Limited shares this morning Elders issued statement to the ASX advising it has entered into a scheme implementation deed with the unlisted private wholesaling group AIRR Holdings Limited (AIRR).

Under the deed Elders Limited will acquire 100 percent of AIRR’s shares on issue by way of a recommended scheme of arrangement for $10.851 per share. The offer places AIRR value at around $187 million.

Elders said it plans to fund the takeover through a $137 million equity raising underwritten by Macquarie Capital, and the issue of $79 million new shares.

The acquisition will result in the Elders group entering the wholesale market which differs from Elders’ retail model.

AIRR Managing Director Peter Law said AIRR is a recognised leader in the wholesale market, and partnering with Elders would add value for AIRR’s members, farmers and customers.

“Like Elders, AIRR is a business with a track record of driving Australian agricultural success,” Mr Law said.

“We have grown consistently since establishment in 2006 and we are pleased to be continuing this growth with the support of Elders. Our key management team will continue unchanged, delivering the same benefits our independent retailer customers rely on,” Mr Law said.

The AIRR Acquisition is subject to AIRR shareholder approval, approval of the Court, no material adverse change and ACCC approval as well as a number of other customary conditions

Elders said the acquisition will enhance its distribution and logistics coverage, provide a new growth avenue through access to independent retailers, and will deliver potential net synergies of $6.6-$9.3 million per annum over the next two years.

AIRR shareholders will own 8.4pc of Elders’ shares in total with Peter Law owning 1.8pc, making him the largest individual Elders shareholder excluding institutional shareholders.

The AIRR Acquisition has been unanimously recommended by AIRR’s Board of Directors in the absence of a superior proposal.

The statement said the acquisition price was compelling for AIRR shareholders and represented a premium of 27pc.

Commenting on the acquisition, Elders managing director and CEO Mark Allison said the acquisition gives Elders a national wholesale platform.

In June the ACCC released a statement raising concerns about the possible impact of Nutrien’s proposed acquisition of Ruralco on competition in the Australian rural merchandising sector.

A merged Landmark-Ruralco would create by far the largest retail and wholesale supplier of rural merchandise in Australia, with Elders the only other large national chain, ACCC Deputy Chair Mick Keogh said at the time.

The ACCC is still seeking submissions in relation to the issues it raised about the Nutrien takeover over Ruralco see ACCC’s June 13 statement here.


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  1. Jack Clancy, 17/07/2019

    Elders was a fine old company, ‘modernised’ without a proper balance of downside risk against upside opportunity. Some of its processes are, in my experience, amateurish and board choices have been poor. It has survived, nevertheless, the deficits of modern management, bordering; however, on the process of collapse experienced by numerous traditional companies, in part through internet competition. Elders has finally paid overt attention to OHS, although in my opinion without conscience in another.

    Elders shares shot up after getting out of its badly-managed debt bog, climbing to a price which is a poor dividend return. Around $5 is about right on present return. As a running affair, it is behind Ruralco. Internet videos of lectures by Professor Lynn Stout, tragically deceased, will give greater insight into the shareholder quandary. Shareholders are not a primary consideration in modern business. Their returns, as well as capital increase, depend on board decisions. Companies have no obligation to pay dividends for the vast sums of interest-free cash shareholders provide and lose, as it is well down the priority when companies liquidate. Elders came close to being one of those, yet here it is, again venturing into substantial debt which in my view can only in fact bring loss, beginning with an over-valuation of AIRR. It is also a new business style for Elders and they will be over-paying the directors to stay on.
    How sound and solid is the interfacing of AIRR modules? Can they withstand a change to directors who know little of the profound business history and the intelligence sources all boards exist to exploit. For me, this may be another Elders blunder.

    The present proposal, which gives very little information on property inclusions, claims net ‘synergies’ of as high only as $9.3 million. That will not even cover the interest which will represent $137 million. Shares dilution will occur and at 27 percent buy premium claimed by AIRR, questions ought to be asked by ACCC as whether this is a deal good for this country’s people. Any real property dealings with the Chinese agriculture predators active in Australia and any AIRR connections ought also to be investigated. Chinese licence in Australia is way out of line with the better, the traditional, Australian culture.

    The deal proposed is a stand-out as simply blocking Ruralco, while indebting Elders’ shareholders and using their cash to support the interest payments. Elders has offered no information on the duration of the loan and is simply feeding sugar-coating to Australian stakeholders. Shareholders and the ACCC should be seriously circumspect of this proposal.

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