As part of Beef Central’s Beef 2024 event coverage, we’re publishing our daily Street Talk video series, seeking responses from industry stakeholders attending the event to the hot industry topics across the grounds.

In today’s edition, we look over Beef 2024’s vast array of equipment, goods and services on display, and ask cattle producers the question: What are this year’s hot ticket, must have items?

Street Talk is brought to readers by Zoetis’ Rhinogard, and Legacy Livestock stock finance.