AuctionsPlus chief executive Anna Speer is exploring the topic of ‘How the beef industry is adapting to change’, through a series of live TV interviews with prominent industry stakeholders airing daily during Beef 2018 this week.

Anna’s fourth stakeholder guest today (Thursday, May 10) is Richard Norton, managing director, Meat & Livestock Australia, whose topic is “Change brings opportunity”.

Viewers can log-in using this link from 11am to watch today’s Conversations with Anna Speer interview live, via their PC, smartphone or portable device, or view a recorded version via youtube later. Additionally, each day’s broadcast from 11am will be streamed live on large-screen TVs in a number of trade sites across the Beef 2018 venue, including Elders, Landmark and Beef Central.

Tomorrow’s final daily Conversations with Anna Speer interview guest is Tom Maguire, Teys Australia, who will tackle the topic “Teaching is more important than knowledge, it is what inspires change”.

An item will be published each morning on Beef Central reminding stakeholders about that day’s upcoming 11am livestream interview, including a weblink, together with links to a recorded version of the previous days’ interviews.

Click here to access a recorded version of earlier Conversations with Anna Speer interviews with:

• Beef Central publisher Jon Condon, whose interview topic was “Change is hard at first, messy in the middle and gorgeous at the end”
• Robert Hermann, managing director of the Mecardo market analysis service, whose topic was “Understanding doesn’t produce change, learning does”, and
• Troy Setter, chief executive, Consolidated Pastoral Co, whose topic is “Progress is impossible without change”