Sponsored Content

If you see a need to change, don’t be held back by what you know

Often enough we are exposed to things worth celebrating with family or friends or our immediate community.  The following is worth celebrating…Read More

Sponsored Content, 29/06/2026

The cattle costing you the most money are probably not the ones you think

The cattle costing the most to run are not always the ones that look like poor performers, with new tools now helping cattle producers to measure feed efficiency at an individual level…Read More

Sponsored Content, 22/06/2026

Santa Gertrudis: Countdown to 2027 World Congress

Santa Gertrudis World Congress 2027, set for August 3-12 next year, will coincide with the breed’s 75th jubilee, another drawcard for visitors expected to arrive from across Australia, New Zealand, the United States, and nations from South America and the African continent…Read More

Sponsored Content, 15/06/2026

You can’t afford to lose a calf you didn’t have to lose

What got Australian beef to where it is today is not what will keep it there. The margin for avoidable loss has all but disappeared. After four decades on the frontline of bovine reproduction, Dr Ced Wise reflects on how far the Australian beef industry has come and what it now costs producers to leave reproductive outcomes to chance…Read More

Sponsored Content, 08/06/2026

The hidden margin in every mob: how C-Lock is making producers more profitable

Two of the world’s leading minds on beef genetics and sustainability came to the same conclusion at a recent C-Lock Symposium – and the takeaway for Australian producers is simpler than most expect…Read More

Sponsored Content, 18/05/2026

What retailers really want from processors – and why the bar keeps rising

The relationship between major retailers and their meat processor suppliers has never been simple. But in the past three to five years, it has become measurably more demanding, meaning processors who understand that shift are finding themselves on the front foot for building strong, long-term retail relationships.  ..Read More

Sponsored Content, 11/05/2026

Grazing software delivers value from the get-go for producers

For some people, buying a 50 hectare block of land on a steep incline with no internal fencing or water points might seem like a left-field move. For Jess Collyer, it represented an opportunity…Read More

Sponsored Content, 01/05/2026

The skills crisis in Aussie meat processing and why experience alone can’t fix it

Australia’s red meat processors have long struggled to find skilled workers but the stakes are rising and the cost of the gap is climbing. ..Read More

Sponsored Content, 20/04/2026

It’s the season for Compudose

Implants have been used to improve growth rates and feed conversion efficiency in cattle for more than 40 years, however the most suitable implant type and strategy depends on the growth stage of cattle to be implanted, the anticipated time to turn-off and available nutrition during the pay-out period…Read More

Sponsored Content, 13/04/2026

Build the rumen. Build the return.

AS mustering ramps up across many pastoral regions managing early weaners quickly become one of the most critical management decisions on stations. What happens in the first 90 days after weaning affects how those cattle will perform for the rest of their lives, and Milne Feeds’ Early Weaner pellet delivers quality protein and balanced energy to support rumen development, efficient feed conversion and steady weight gain…Read More

Sponsored Content, 13/04/2026

Wagyu and IVF: Dispelling the myths with real producer data

Contrary to popular belief, in vitro fertilisation is now the overwhelming choice of technology globally responsible for 87pc of all cattle embryos produced – yet in Wagyu breeding, doubts about pregnancy rates, donor performance and commercial viability still get thrown into the mix at breeder networks. But for producers already running IVF programs, the numbers tell a different reality…Read More

Sponsored Content, 06/04/2026

Why profit starts in the paddock, not in the premiums

There are long-held assumptions about cattle breed premiums and profitability in the beef supply chain, but are the people commenting on this topic best positioned to advise? In an era where agent influence is heavily pushing producers to “go black”, perhaps the Santa Gertrudis breed is an undervalued performer in Australia’s beef production system…Read More

Sponsored Content, 10/03/2026

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